Beast athletics is a activewear brand which focuses on providing apparel for active parts of life such as cross-fit, weightlifting, yoga, running and everything along these lines. It is the perfect middle between quality and reachability/affordability by the masses.
The word ‘Beast’ in beast athletics is the focus of the brand as it highlights the animal instinct and raw energy you put into such high and explosive workout regiments and also standing up for and empowering everyone around you, as our tagline says ‘Empower Everyone’.
The mascot or the image of the beast, is a wolf due to its very protective and aggressive nature when it comes to protection. It’s smart and intellectual approach to problem solving and great badass looks is where the inspiration is drawn from for the brand.